Arby's is known for its "no hamburgers" policy. When the first restaurant debuted in Boardman, Ohio, it was promoted as upmarket fast food.
Arby's became a fast-food franchise known for its meat-heavy sandwiches, but the no-burger philosophy survived.
Instead of burgers, the company served roast beef, gyros, brisket on a bun, and Loaded Italian.
In May, Arby's debuted a limited-edition Wagyu Steakhouse Burger with 52% wagyu and 48% sirloin.
At the time, the chain's first burger in 67 years was less of a selling pitch than the chance to experience an American version of a Japanese beef for $5.99.
The combination of sirloin allowed it to be served cooked with a little pink centre instead being entirely raw.
Boring Burgers are a fast-food staple, but Arby's raised the standard with a Wagyu Steakhouse Burger. The Wagyu Steakhouse Burger sold very quickly but finally disappeared.
Arby's is bringing back the Wagyu Steakhouse Burger for a limited period. 51% Wagyu and 49% ground beef will be offered at Arby's on November 21.
The 6.4-ounce burger will be served with lettuce, tomatoes, pickles, and burger sauce. Sous-vide cooking recreates Wagyu's pink hue in fast food.
Wagyu Steakhouse Burger launched last summer, and customer demand beyond our wildest hopes "Arby's CMO remarked.
"We wanted to bring back this premium burger for individuals who didn't taste it and for fans, especially when they might be weary of turkey leftovers."