Just a few months before rapper Nas served Sweet Chick fried chicken at Citi Field, Martha Stewart and Jack in the Box had a fight over chicken sandwiches in a Super Bowl ad.
Once Popeye's started the 2019 chicken sandwich war, this was just a small thing in the world of chicken.
Popeye's chicken sandwich, which is a fried breast on brioche with pickles, mayo, or Cajun sauce, boosted sales by 38% and led to long lines and shortages of sandwiches all over the country.
Fast food places that competed with each other answered with crunchy food. The May 2020 sandwich from KFC was the same.
In 2021, the sandwich was changed so that people who liked fried chicken sandwiches would like it more.
Since the brand is known for chicken sandwich innovations like the Double Down and the Cheetos Sandwich, that was a good start.
KFC doubles down now in a different way. In Tampa, two new fried chicken sandwiches are being tried out by the company.
The two chicken sandwiches from KFC will still come on brioche with pickles, but they will taste and feel better.
The Ultimate BBQ KFC Chicken Sandwich has cheese, honey barbecue sauce, fried onions, and bacon.
The new sandwiches can be found at the KFC sandwich test locations in Tampa. You can buy them separately or as part of a set.
If you don't live in Tampa, you won't be able to try these two new sandwiches. This spring, KFC will be getting rid of some menu items to make room for other new items.