Taco Bell eliminated numerous popular meals off its menu last year, but those including potatoes were a blow to vegetarians.
Taco Bell stated it will bring back two potato products and test Beyond Meat's new protein.
Cheesy Fiesta Potatoes and Spicy Potato Soft Tacos will return on March 11. Taco Bell will test a "innovative new plant-based protein" with Beyond Meat next year.
This is the brand's first venture into plant-based meat in the U.S. McDonald's and Dunkin' already have relationships with Beyond Meat.
McDonald's McPlant line debuts this year, and Dunkin's Beyond Sausage Sandwich debuted in 2019.
Taco Bell's global chief culinary innovation officer adds, "The reintroduction of our beloved potatoes is just the first step in expressing our fans our
strong commitment to vegetarianism this year." This year, we offer additional meatless alternatives that vegetarians, veggie-curious, and meat-eaters will adore.
Black Bean Chalupa, Black Bean Crunchwrap Supreme, and Cheese Quesadilla are popular vegetarian dishes.
Taco Bell has more than 30 vegetarian components on its U.S. menu, and expanding its vegetarian menu will assure its popularity among vegetarians.